Big-number story
Make one number the slide so the implication cannot be missed.
Related: KPI / metric row · Annotated chart
When to use
Use when a single number is the story. Do not use for four KPIs (kpi-row). Do not use Cloud architecture.
Guidelines
Hero number, then one sentence. Editorial board. One accent.
Example
Midwest DC
4.1h
Dock dwell, not scanning, is why same-day still misses.
Trailing 4 weeks · Harbor Wave 0
4.1h hero, implication in the title. Kicker, number, title, and source all fit the live 16:9. Steal scale contrast, not clip-art.
Rules
- Kicker, hero number, implication title, and source line must all fit inside the live 16:9 area and remain readable at catalog width.
- One hero number, large.
- Title states what the number means for the decision.
- Family is Infographic / editorial.
- No table on this slide.
User recipe
Pick family: Infographic / editorial first.
Insert objects:
- Text: kicker
- Text: hero number (large, with unit)
- Text: title stating what the number means
- Text: source line (time window, data source or “fictional teaching data”)
Assemble:
- All four text elements must fit 16:9 and remain readable at catalog width
- Hero number is the visual anchor
- Title is the implication
Anti-patterns
- A dashboard tile shrunk onto a poster.
- Two hero numbers fighting.